How shops can exploit people’s herd mentality to increase sales1.A TRIP to the supermarket may not seem like an exercise in psychological warfare—but it is. Shopkeepers know that filling a store w
Rogue theory of smell gets a boost1.A controversial theory of how we smell, which claims that our fine sense of odour depends on quantum mechanics, has been given the thumbs up by a team of physici
Doomed drug highlights complications of meddling with cholesterol.1.The failure of a high-profile cholesterol drug has thrown a spotlight on the complicated machinery that regulates cholesterol levels
From The Economist print editionHow shops can exploit people’s herd mentality to increase sales1. A TRIP to the supermarket may not seem like an exercise in psychological warfare—but it is. Shopke
Sleep medication linked to bizarre behaviourNew evidence has linked a commonly prescribed sleep medication with bizarre behaviours, including a case in which a woman painted her front door in her slee
Next Year Marks the EU’s 50th Anniversary of the TreatyA.After a period of introversion and stunned self-disbelief, continental European governments will recover their enthusiasm for pan-European in
1. British scientists are preparing to launch trials of a radical new way to fight cancer, which kills tumours by infecting them with viruses like the common cold.2. If successful, virus therapy co
1. A European spacecraft took off today to spearhead the search for another “Earth“ among the stars.2. The Corot space telescope blasted off aboard a Russian Soyuz rocket from the Baikonur cosmodr
From The Economist print editionHow shops can exploit people’s herd mentality to increase sales1. A TRIP to the supermarket may not seem like an exercise in psychological warfare—but it is. Shopke
Rogue theory of smell gets a boost1. A controversial theory of how we smell， which claims that our fine sense of odour depends on quantum mechanics， has been given the thumbs up by a team of physi