1. The failure of a high-profile cholesterol drug has thrown a spotlight on the complicated machinery that regulates cholesterol levels. But many researchers remain confident that drugs to boost level
From The Economist print editionHow shops can exploit people’s herd mentality to increase sales1. A TRIP to the supermarket may not seem like an exercise in psychological warfare—but it is. Shopke
A.When Denis Hennequin took over as the European boss of McDonald’s in January 2004， the world’s biggest restaurant chain was showing signs of recovery in America and Australia， but sales in E
（参考答案见第二页）★Study Finds Web Antifraud Measure IneffectivePublished: February 5, 2007 New York Times1. Internet security experts have long known that simple passwords do not fully
Next Year Marks the EU’s 50th Anniversary of the TreatyA. After a period of introversion and stunned self-disbelief, continental European governments will recover their enthusiasm for pan-European i
In the earliest stages of man’s development he had no more need of money than animals have. He was content with very simple forms of shelter, made his own rough tools and weapons and could provide f
Background music may seem harmless, but it can have a powerful effect on those who hear it. Recorded background music first found its way into factories, shop and restaurants in the US. But it soon sp
★Study Finds Web Antifraud Measure IneffectivePublished: February 5, 2007 New York Times1. Internet security experts have long known that simple passwords do not fully defend online bank accounts fr
★How to increase salesPublished online: Nov 9th 2006From The Economist print editionHow shops can exploit people“s herd mentality to increase sales1. A TRIP to the supermarket may not seem like an
★ Rogue theory of smell gets a boostPublished online: 6 December 2006Rogue theory of smell gets a boost1. A controversial theory of how we smell, which claims that our fine sense of odour depends on